Buying a new home should feel exciting, not overwhelming. But for many buyers, the cost and complexity of moving can add unnecessary pressure at an already busy time. That’s why we created MoveSmart.
MoveSmart is Broadgate Homes’ flexible incentive, designed to make the homebuying process clearer, calmer and more supportive. It puts control back in your hands, helping you manage the costs that matter most to you.
Here’s how it works, who it helps, and why it can make a real difference to your move in 2026.
What MoveSmart Covers
MoveSmart is a financial allowance available on selected plots at our developments. Rather than being tied to one fixed offer, it gives you the freedom to choose how the support is used.
Depending on your circumstances, your MoveSmart allowance can go towards:
- Legal fees
- Stamp duty contributions
- Removal costs
- Mortgage support
- Or a direct price reduction
This flexibility means you can focus on what will make your move feel simpler and more manageable, rather than fitting your plans around a rigid incentive.
Currently, MoveSmart offers include:
- £5,000 on selected plots at The Furlongs, Spalding
- £10,000 on selected plots at Gleneagles Drive, Woodhall Spa
Who MoveSmart Benefits Most
MoveSmart is designed to support a wide range of buyers, not just one specific group.
It can be particularly helpful for:
First-time buyers
Helping with legal fees or mortgage costs can reduce upfront expenses and provide reassurance during your first purchase.
Growing families
Support with removals or stamp duty can free up budget for furnishing, decorating or settling into family life.
Those downsizing or relocating
A direct discount or help with moving costs can simplify the transition and keep plans on track.
Whatever stage of life you’re in, MoveSmart is about easing pressure and giving you options.
Real World Examples
Every buyer’s journey is different, which is why flexibility matters.
For one buyer, MoveSmart might mean covering legal fees, removing a financial hurdle early in the process. For another, it might be used to support stamp duty costs or reduce the overall purchase price, making monthly budgeting more comfortable.
The key benefit is choice. You decide how the allowance supports your move, based on what will make the biggest difference to you.
A Calmer Way to Buy a Home
MoveSmart fits naturally into Broadgate’s approach to homebuying: clear, supportive and straightforward.
From your first enquiry to moving day, our team is here to guide you through each step, explaining what to expect and answering questions along the way. MoveSmart complements this by removing some of the financial stress that can slow decisions or create uncertainty.
There’s no complicated process or hidden conditions. Just practical support, designed around real life.
Why Sustainable Homes Save You More Over Time
Alongside MoveSmart, Broadgate homes are designed to help you save in the long term too.
Many of our homes include energy efficient features as standard, such as:
- Solar panels
- Battery storage
- EV charging points
- Air source heat pumps
These features help reduce day-to-day running costs, provide more predictable energy bills and future-proof your home as energy needs change. Over time, this can mean meaningful savings, alongside a more comfortable and environmentally conscious way of living.
When combined with MoveSmart, it’s a more rounded approach to affordability. Support when you move in, and savings long after you’ve settled.
Moving Forward with Confidence
MoveSmart is about more than an incentive. It’s about making the journey to your new home feel supported, considered and stress free.
If you’re thinking about moving in 2026, our team would be happy to talk through how MoveSmart could work for you and help you find the right home at the right pace.
Find out more or speak to our team today.

